Here in Las Vegas, as in any major city I’m sure, we see a lot of attorneys advertising their services via television commercials. This is my opinion of the commercials. It in no way is meant to reflect on the legal knowledge, expertise, or the ability of these professionals to serve their clients.
Most of these commercials are done professionally and reflect the serious circumstances when a person is in need of an attorney, but some deserve some commentary.
Here are some that come to mind. Glen Lerner. I find his commercials moderately entertaining. His latest ad features him trying to get a pig to fly, but he is probably best remembered for the phrase “In a wreck, need a check?” He also has the catchy jingle “Glen Lerner is the way to go, call 877-1500”. It’s a good way to get people to remember the phone number.
Frank Sorentino. What I remember most about his commercials is he had his clients do all the talking. He would show a few clients, they’d say how he helped them, then say “Thanks Frank”. What I remember most about these ads, is you only saw the clients acting. At the end of the commercial, there was a picture of Frank with a big smile. It made me feel Frank wasn’t comfortable with being in the ad. Frank does appear live in his newest ads. Maybe some one else told him the same thing.
Deluca & Associates. I kind of like these ads too. In this commercial the attorney (I presume it’s Mr. Deluca) is dressed casually, and is giving some friendly advise about bankruptcy. He comes across very friendly, and makes you feel at ease. I also saw one that was explaining what goes on behind the scenes for closed captioning at one of our local TV stations. Deluca and Associates sponsors the closed captioning. This was a little informative on the people that make this happen, and I found it interesting.
Jack Bernstein & Associates. I’m sorry Jack, but you are a terrible actor. It was this commercial that inspired me to write this commentary. Again, I want to stress that this in no way expresses any opinion on your ability as an attorney. You just need some acting classes. It comes across like a badly choreographed dance routine, with badly timed gestures. The lines are also poorly delivered.
As for the rest of you attorneys. Your commercials just aren’t that memorable. Take a lesson from those listed above. Even Jack Bernstein. He has a terrible commercial, but I remembered his name.
By Michael Aschberger
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January 18th, 2010 at 10:26 pm
I agree about the hideous effete Jack Bernstein commercials. He must have been beat up a lot going through school, because he has that sort of personality. If Ed Berstein is his father, he needs to do a bit more parenting with young Jack.
January 26th, 2010 at 11:02 am
The commercials from the “ambulance chasers” are very memorable!
If there were no accidents, these attorneys would go out of business or have to practice some other type of law.
January 26th, 2010 at 11:52 am
You are so right about Jack Bernstein! I’m surprised that you didn’t remember or mention Ed Bernstein….I believe that he probably spends the most on his advertising!
January 26th, 2010 at 8:47 pm
I actually like Ed Bernstein’s commercials, especially the one with his daughter. He has become the most sympathetic of the bunch. Good marketing! Jack’s commercials make me wnt to change the channel.
April 19th, 2010 at 6:47 pm
I may not make the most entertaining commercials, but can assure you that I genuinely care about the difficult situations my clients are in due to an accident that was not their fault. I work hard with my staff to get the best possible result for my clients and remain accesible during the course of the case. Thanks for the input though. It was helpful and I will keep it in mind. – Jack
May 5th, 2010 at 8:43 pm
I went into the Frank Sorrentino Law office located on Jones Ave in Las Vegas NV. hoping for a chapter 7, paid the 1,100.00 on one visit. Two weeks later I was then told I required a Chapter 13 due to my means test. After another appt two weeks later and going through my signing apt I noticed in the paperwork about the additional fees I was not advised about at anytime during any of my appointments nor was I advised that the payment would be applied to the now 4,400 fee. (Please read below for additional comments)
Also the Jones office is not aware of the disabled veteran as described in 38 USC 3741(1) and 10 USC 101(d)(1) nor were they aware of the Service members Civil Relief Act (SCRA). Without being aware of neither this Act nor the wanting to research it made me concerned about their concern about me and my future finances for the coming years, instead their interest was in making the mighty dollar at my expense. So I no longer felt comfortable with their process and practices. Please be aware that that they are not interested in researching the facts provided, rather they go about following the 2005 and previous laws proved by the bankruptcy code and not interested in expanding their knowledge or how it can expand their customer base.. Although this law was enacted in 19 December 2003 their software (“Best Practice Bankruptcy”) does not bring to their attention or ability to implement this differentiation and therefore does not take into account of this information. Please be advised that this does not pertain to all service members and all disabled Veterans. From my research I see that it is primarily for those who are service connected at 30% or more. Please do your own research so you can become fully involved and educated about your decision, rights and abilities as an individual. I should have been “excused” from the means test for the Chapter 7 application and petitioned the court in support of the Servicemembers Civil Relief Act of 1940, amended 2004.
When I approached my paralegal about this information it resulted in my dismissal from his office. Although still in a professional manner he then answered my questions at my level of knowledge and so I would understand. But this was too late. Not only did he lose only me as a customer, but he also lost any future Veterans I speak with in my situation and also the Active Duty whom I come in contact with each and every day I live.
As a second thought I see how profitable a chapter 13 is for the attorney and in their interest rather than my financial interest and obligation I would be committed to. In my situation I found that I was in the right when I asked about laws that pertain to me.
A return of less than 50% of my payment to them, 3 appointments and a 3 week delay in returning my funds made me realize what others are in store for. If you are considering bankruptcy, first consider going elsewhere, it’s in your best interest.
June 15th, 2010 at 4:57 pm
I have to say that I LOVE Jack Bernstein’s commercials! I always watch them every time they come on. I think he’s a real cutie…